The ab|inventio Gazette

A QLess Independent Sales Offices (ISO) speaks about how the feedback to QLess “has been great” in an interview for Transaction Trends. –Alex 

Subscribe to The ab Inventio Gazette by Email

Whozat was down for part of Sunday, and then after we restored it, we made a mistake resetting the DNS that caused errors for users going to www.whozat.com instead of whozat.com. Things are fixed now, and should propagate to all servers within the next 3 hours. Our apologies!

I want to go sailing. As a kid, I used to sail an optimist, and loved it. So I did this search. In Whozat: http://www.whozat.com/search/?firstname=&middlename=&lastname=&tellmemore=renting+optimist+marina+del+rey&search=Whozat+Me&x=98&y=19In Google: http://www.google.com/search?hl=en&q=renting+optimist+marina+del+rey&btnG=Google+Search&aq=f&oq=Whozat’s semantic technology correctly interpreted my query, and its first result was about sailing in Marina del Rey. In contrast, Google showed me ads like this:

Marina Del Rey Apartments

1. Thousands of Westside Listings.Find the Perfect Apartment Today!www.WestsideRentals.comGoogle CheckoutMarina Del Rey Apartments
2. and the following search result as the top one, with similar ones ranked below:
3. 
   

   Marina Pointe Apartment Ratings, Reviews, Map, Rents, and other …

   Find the best-rated Marina Del Rey apartments for rent near Marina … 02/20/ 2008, 

   I am a perfectionist, and an optimist, and I like it at Marina Pointe! 

    

   Yet Google has very relevant search results and ads it failed to show, as can be seen from this query:http://www.google.com/search?hl=en&q=renting+optimist+boats+marina+del+rey&btnG=Searchwhich shows these ads:
   

   Optimist Sailboat

   1. Zoum - highest quality racer- best equipedwww.ZoumUSA.com

   2. and this search result as top result:

   3. 
      

      Boat Rentals - Newport Beach, Marina del Rey, Oceanside, Long Beach

      Rent a Boat in Oceanside, Newport Harbor, Long Beach or Marina del Rey. Get discounts with eCrew - FREE signup!www.boats4rent.com/ 

       

    

John Barker, the IT Director of a DMV (Department of Motor Vehicles/Motor Vehicle Registration) QLess customer, sent us this note today after QLess was rolled out to their users. Thanks, John!

Joe: At our Divisional Staff meeting Sherry had some very complimentary things to say about Qless and it’s staff as well. We would like you to consider us a strong reference for your firm should you wish to provide my contact info to any potential opportunity.

–John

http://www.mobilemarketer.com/cms/news/database-crm/2215.html